07.27.13



TRENDING: THE FEDORA 
Add fun and flair to any outfit by topping it off with this summer's biggest trend in hats: the fedora. In this week's blog post, we've hand picked three great ways to work the fedora into your summer wardrobe - for work, weekend and those fun summer nights out!

 A must-have staple in every girl's closet, the fedora is a great summer accessory to add a bit of edgy sophistication to any outfit, while protecting yourself from the summer sun (and not to mention great for hiding those not-so-fabulous hair days too!).

This season, fedoras can be found in all different shapes, sizes and colours and have been spotted on such celebrities as Rachel Bilson, Miranda Kerr, Qwen Stefani and Cara Delevingne (to name a few). 
However, celebrities aren't the only ones on board with this trend! Here at MAD, we are loving the straw fedora with the classic coloured band. Its natural texture makes it the perfect summer hat, as well as a versatile light-weight accessory to complete any look: 

LOOK 1: Spruce up your everyday work outfit by adding a fedora to your professional ensemble. We love the look of combining the fedora with a modern structured blazer over a fun printed blouse and boot-cut yoga jean. Add a classic black heel and handbag to complete the perfect sophisticated work look.

 Get the Look: Yoga Jeans available here / Blouse here / Fedora here / Blazer available in store
LOOK 2: For a more casual and relaxed summer look (think weekends and evenings), the fedora is an effortless accessory that will make any casual outfit instantly chic. We paired it with a simple classic tank over a statement maxi skirt. Topped off with a wedge or flat sandal and casual handbag, this outfit is perfect for a summer lunch date or afternoon stroll in the city.

 Get the Look: Tank available here / Maxi Skirt available in store / Fedora here (brown s/o)
LOOK 3: For those fun summer evenings out, the fedora is a easy way to add attitude to a romantic summer dress. Paired with a strapless floor length dress with belted waist, the fedora gives a cool urban feel to any feminine print. We love this look for a late-night dinner or summer drinks on the patio!

 Get the Look: Maxi dress available here / Fedora here
Our best advise for pulling off the fedora is to own the look and keep it simple. A great tip for wearing this trend is to keep your hair natural and your outfit fun. Throw on your fedora over loose waves or use it to top off a low messy bun. However you chose to style it, the fedora is definitely a must have piece in your wardrobe this summer!


Happy Styling,
-MAD Team
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07.26.13

TODAY ON BT
This was our first time doing a Breakfast Television segment that landed on a home game for the Bombers! Naturally, the theme for our fashion segment was Blue Bomber inspired with topics on game day casual wear in their traditional blue and gold tones as well as a segment narrowing in on the blue hued trend mixed with gold accents for any night out, especially after a big game! 
We had a lot of fun putting these looks together as we searched for the perfect compliment to the teams colours in our game day outfits! We styled our favourite basics and trends for the summer season to recreate these looks, perfect for any Bomber fan cheering on their home team. 

Watch us in this first segment here:
PART I

Left: Striped tee here / Yoga Jeans in store / Handbag (coming soon) / Shoes (available at Joe Fresh locations) 
Right: Striped Skirt (available in store/call to reserve) / Tank here / Jean Vest & Gold Sandals (available at Gap stores) / Necklace here / Cross body bag (coming soon) 
Get Nicola's Look: Mad About Style Dress here / Worn with nude waist belt, white blazer from MAD (old) and nude Steve Madden heels
Whether it's a regular night out or you're heading out after the game to continue the party with your friends, we've styled 2 get-ups that still stay true to the team colours and are dressier for those special destinations! 
Cobalt blue (even navy) has proved to be a staple in any season allowing you to get the most wear from the items in this colour family. Adding the touches of gold in accessories is the finishing touch to your look that's not too over the top yet still refined for that after party! 

Watch us in this second segment here:

Left: Dress (available in store/call to reserve) / Necklace (Towne & Reese old collection) / Clutch (coming soon) 
Right: Tank (Available in store/call to reserve) / Necklace here / Yoga Jeans here / Flats (available at Gap locations)
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07.16.13

We spent a beautiful Sunday out at Falcon with the MAD Team to take a load off which proved to be just what we needed! We soaked up some sun, survived tubing with only minor bumps and bruises, ski'd, wake skated and ended the day with the thrill of a cliff jump! Here are a few snap shots of our crazy fun and hilarious day out on the water..

We hope everyone is enjoying their summers and creating lots of great memories! 
-MAD Team



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07.05.13

MAD THROUGH INSTAGRAM 
JUNE
June has come and gone too quickly with days spent on patios, at the beach, on boats and making trips out of town...even with a late spring/summer, as soon as the hot weather hits we all know how to make it count! Below are photos the MAD Team has captured while working away at our Summer 13' campaign, our time spent soaking in the summer sun and even some shots of Nicola and Jen playing target practice with pellet guns! (our new found hobby) We hope everyone has had a good start to their July!

-MAD Team

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07.03.13

BT LAST WEEK
Going into the long weekend, Mad About Style arrived at Breakfast Televisions studio armed with some great inspiration for both Canada Day festivities as well as fashion for the beach! Find the links below to watch Nicola and Courtney (who also shared the same outfit coincidentally) talk about last weeks TGIFashion trends! 
In our first segment we brought out all the hot beach trends out in stores this summer season including body type appropriate shapes and colours to help find your perfect fitting swimsuit! Also in this clip we show you some trendy beach cover-ups you can incorporate into your beach fashion. Click on the link below to get the scoop:

PART I

(BATHING SUITS: Can be found at Old Navy, Joe Fresh and Target locations // COVER-UPS: Mad About Style Maxi Dress, rest can be found at Forever 21 and Joe Fresh locations)


Canada Day has since passed but in this segment we looked at our country's colours and how to incorporate them into your festivities without being too 'over the top'! We styled some MAD new arrivals into casual everyday outfits featuring simple splashes of the traditional red and white. Watch them in action by following the link below!

PART II

(LEFT: Black maxi available in store, hat, sandals, bag available at Joe Fresh // MIDDLE: White Maxi available instore, hat, wedges, bag available at Indigo // RIGHT: Maxi skirt & denim shirt available in store, tote, sandals)




We hope everyone enjoyed their holidays this long weekend! 
-MAD Team

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06.28.13

SWEET SUMMER
Completing your summer looks, what is your go-to accessory?
My absolute favourite accessory is my Chanel oversized sunglasses! I can't leave the house without them. They were an investment but i know they'll last a lifetime! 

 What are your current fashion cravings for your summer wardrobe?
Boyfriend jeans, mint tote bag and more dresses!

 Who is your current fashion inspiration?
This is a really tough question for me as i have so many and I more so look to them for business inspiration. But if i had to narrow it down I would pick two very inspirational women, Chanel and Tory Burch. They are both extremely inspiring business women who endured it all and have come out on top. I love what their brands represent, I love the clothing they have created for women and the strength they had/have in this industry.

 Your perfect summer day would look like...
Taking off to the lake with my hubby and friends and boating all day. Skiing, tubing, cliff jumping and soaking up the sun!
What is your summer go-to outfit?
(Pictured in photographs)
My summer go to is typically one of two types of dresses: a maxi or a shift dress! For this shoot I chose my ever so versatile black strapless maxi from Mad About Style (here) It's so easy to wear, it's comfy and can be transitioned from day to night. I paired it with my new favourite Towne & Reese necklace (here) and my monogrammed 'N' necklace also custom ordered from Mad About Style (here). My nude, low  Sam Edelmen wedges are my summer go-to shoe since spotting them while I was vacationing. They are amazingly comfortable and chic all at the same time! I also can't go anywhere without a large tote since my life weighs 50 pounds I need a massive bag to hold it! That's why I can't go anywhere without my oversized Tory Burch tote, this baby will be with me for life!! 

If you could have it all, your summer splurge would be...a lake house in BC...but let's get real. My summer fashion splurge would be a tote bag from Tory Burch, preferably mint coloured! 

What is your favourite summer drink?
My new favourite drink is a strawberry basil martini! It's light and fresh! I grew some basil in my garden this year just for that drink..It's a MUST try! But my must have to get me through a hot work day is a green tea lemonade from Starbucks. 
What are the essentials in your summer hand/beach bag?
Sunnies for sure...sometimes even a couple of options! You never know where you're heading after the lake and which outfit you'll be sporting. Magazines for research, and my  make-up case that holds lip gloss, perfume and anything to freshen up after a hot day in the sun! Lastly, my IPhone which never leaves my side...I have a problem/ addiction to Instagram! 

How would you describe your style for this season?
I'm going to make up my own style word and say that it's 'effortless chic'. I love easy fabrics and cuts that can be thrown on yet look fabulous! Hence my shift dress addiction. It's even better when i can add a great shoe or jewels to amp it up a bit more! 

The song we will hear you blaring (while singing) in your car with the windows down this summer?
Oh that's such a tough one! I have a few...for sure Robin Thicke "Blurred Lines" and anything country. I'm a sucker for country and even more so in the summer! 

Do you love any particular activities come summertime?
I love being on the water, it's the only place that I'm truly relaxed and can forget about my (endless) to-do lists. I am learning to ski and I love tubing! When I'm off the water I love playing a good game of beach volleyball. 
Photos taken by Modern Pixel Photography,
-MAD Team
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06.25.13

SWEET SUMMER
Who is your current (or timeless) fashion inspiration?
Hands down Kate Bosworth. Not only is she drop dead gorgeous and her natural beauty is unreal but her style is also so on point. Whether she's daring and fashion forward or just her casual everyday self, it's always effortless and well, perfect.

 Your favourite summer go-to outfit:
(Pictured in photographs)
It sounds so plain and boring but jean (anything) and a tee! (There's usually a morning dilemma between shorts or boyfriend jeans) For this shoot I amped it up a little with this printed blouse but my summer looks are definitely very simple. I added my Winnipeg Jets hat because I should ALWAYS wear one, my poor forehead pays the price every summer. Oh, and always a good pair of shades, loving the new PANDA's we have in store this season!

Do you have any summer traditions?
Too many...All my long weekends are booked for the rest of my life since my friends and I have created too many annual traditions! July long in particular you'll see me tubing down Red Lake Falls, Minnesota, I'm the one with the really awesome sunburn.
If you could have it all, your summer splurge would be...booking a trip to Montreal for a long overdue visit with friends and family then hopping on a flight down to LA to visit more family! (and to hit up Disney obviously..)

How would you describe your style for this season?
Off duty I'm very tomboy, baggy tees and boyfriend jeans/shorts. When I'm at work it's a balance between my tomboy self and a touch of girly by pairing my slouchy outfit with heels or my accessories. (Carrying a great bag always adds a touch of sophistication and femininity in my opinion)

What are the essentials in your hand/beach bag?
-IPhone (always)
-Sunglasses
-SPF 60 (chronic burner over here)
-Water 
-Snacks
-Money
-This AMAZING new studded tote from MAD! 
I'm in love, it will be put to good use this summer...
What are your current fashion cravings for this season?
Ray bans, I think I'm the only one left in existence who doesn't own a pair. A great pair of white skinnies and I'm also on the hunt for the perfect watch! 

What is your favourite summer drink? 
Water at all times! Nothing ever quenches my thirst like water, have been like that my whole life. Besides the obvious, unsweetened iced coffee from Starbucks (religiously) and come the weekend you'll find me indulging in a spicy caesar or a gin and tonic.

Do you love any particular activities come summertime?
Oh gosh how does one narrow it down...patios, beach volleyball, beer darts, road trips, the cabin and pontoon/boat lounging....I think that about covers it.
-MAD Team
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